Marketing Specialist Job in Alpharetta 30005, Georgia US
Marketing SpecialistAbout the Job Humminbird.
Simply.
Clearly.
Better.
For over 30 years weve been Americas favorite Fishfinder the leading innovator of Side Imaging technology providing recreational and professional anglers difference-making days out on the water, day after day, year after year.
Humminbird introduced fishfinders, depth sounders, marine radios and GPS systems to anglers.
In fact, many of the exciting innovative products and features that are in wide use today were our creation.
We continue to introduce smart technology and cutting-edge products for anglers and their families to get the most out of their getaways, daytrips and fishing adventure.The Humminbird brand is manufactured by the Marine Electronics Group of Johnson Outdoors (Nasdaq: JOUT).
At a state-of-the-art facility in Eufaula, Alabama and an Alpharetta, Georgia Engineering Office, Humminbird designs, engineers and manufactures sonar and electronic products primarily for the consumer market.
Johnson Outdoors Marine Electronics, Inc is an Equal Opportunity Employer.
Marketing Specialist General SummaryProvide daily support for the Marketing function and working to support the efforts of the Product Manager.
This support will routinely include consumer/trade catalog layouts, brand website maintenance, packaging layouts, graphics for tradeshow events, and other Marketing activities as needed.
Principal Duties and Responsibilities Website MaintenanceProduce graphics for web pages by repurposing catalog and ads from our Agency Create and edit product images for the website Create and/or edit You Tube quality video clips to enhance FAQ section of website Graphics & DesignDesign and layout consumer catalog pages for Bass Pro Shops, Cabelas, and Gander Mountain as needed Design and layout trade catalog pages for distributors as needed Create point-of-sale artwork for in store displays Image modification as needed Create master image CD from brand catalog Miscellaneous / Administrative SupportProduce literature for awards entries E-mail campaigns Assist Humminbird staff in image and literature request from writers, sales force, customers Tradeshow support and coordination (product samples, displays, etc) Track marketing expenses and code all marketing invoices for accounting Product Management SupportCreate competitive grids for sales team Create fact sheets of new products Create accessory guide Prepare literature for national and international sales meeting Assist w/ packaging development Display Program SupportPlace vendor order for components (shelves, freestanding displays, infocards, shelftalkers) Place and coordinate order for HB components included in displays Coordinate w/ warehouse for delivery of components Update and maintain order form Knowledge & Background Requirements: Software Skills DesiredMS Office (Word, Excel, PowerPoint) Quark X-press (desired for accessing legacy graphics) Adobe Photoshop, Illustrator, and InDesign proficiency is mandatory 2 + years of Marketing administration experience needed Bachelors degree in Marketing or related field of study requiredOutdoor enthusiast is a plus Additional Information: Attach a resume, cover letter with salary requirements when applying There is no relocation assistance available This position is based in Alpharetta, Georgia
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