Social Media Catalyst, Marketing, Public Relations, Golf, Twitter, Facebook,YouTube, Travel, Adidas Position: Social Media CatalystJob Description: adidas Golf Marketing Department is looking for an energetic and talented individual with experience communicating messages across various social media platforms.

The candidate should be an avid golfer who is passionate about the game and capable of translating product messages into compelling content for an online audience.

The Social Media Catalyst will work with our public relations and marketing team to maximize the development and implementation of all social media programs.

The Social Media Catalyst will be the brand voice as expressed through all channels of interactive marketing and social media, enhancing the brands image, building customer loyalty and increasing brand awareness.In this position, your responsibilities will include: Converting product messages into compelling contentActing as a bridge between the brand and customersEnsuring the adidas Golf Facebook site is compelling and relevant to our target audienceWrite blog posts that reflect the brands image and initiatives, driving consumer engagement with adidas Golf.

Establish consistency of message across multiple networks and work with the marketing and public relations team to ensure proper messaging is being published online.

Employ social media sites to drive traffic to adidasgolf.

comContribute to regular team meetingsAbility to contribute to campaign creation and actively participate in brainstorms with web designers and marketing team.

Monitor all web analytics on a weekly basis (e.

g., pageviews, Twitter followers) and provide reports of growth and other activity.

Work with in-house and outside agency to continually evolve and upgrade site to be at the forefront of web technology.

Collaborate strategically with PR to leverage brand initiatives, combining traditional and new media consumer outreach.

Work with adidas Golf creative team to develop tools to support social media initiatives (i.

e., landing pages for social media contests).Our ideal candidate will have a BA or BS degree.

Candidate must have excellent written and verbal communication skills, the ability to multi-task, and a strong attention to detail.

Two years experience in web/online marketing and a participation in social platforms is a plus.

Ability to play golf is a must.

Interview ProcessTwo applicants will be selected for the job interview.

The interview will take place during adidas Golfs Wear in the World adventure, a 50-day trip with job candidates traveling to various countries to play golf in some of the worlds most extreme climates.

Candidates will be evaluated on their ability to effectively capture video content of the trip, communicate brand messages, interact with adidas Golf tour PROs and build a base of followers through various social networks including Twitter and Facebook.

After the 50 day adventure, the candidate who is determined to be the most qualified in the sole discretion of the company, may receive an offer for employment with adidas Golf at its Carlsbad , California headquarters.

Such employment may be a full time, part time, contract or temporary position.

If, at the conclusion of the 50 day adventure, the company determines that neither applicant is right for the position, the company reserves the right to consider additional candidates or may even eliminate the position.

Duties / Responsibilities for the Wear in the World interviewPlaying golf in some of the worlds most extreme climates on the worlds most extreme golf coursesInforming the consumer and followers about the benefits of adidas Golf products and their technologies in the various climates they will be playing in.Constant and timely blog posts on the WITW blog onlyConstant and timely Twitter updates to the adidas Golf Twitter Page onlyConstant and timely Facebook posts and status updates to the adidas Golf Facebook page onlyAgree to be filmed 24/7 during the Wear in the World adventureWorking closely with the videographer to create content showcasing the adventure and adidas Golf product that will be featured on the WITW blogConstantly using hand held video to capture behind the scenes footage and posting footage or sending it the WITW headquarters for editingWorking closely with WITW headquarters to be trained and guided in areas of media, social media, adidas Golf product and talking points before and during the adventure.

Extensive and frequent traveling from various countries over a 50 day periodCreating a large personal fan base as well as driving consumers to adidas Golf social media and shop sites.

Accurately handle and record all personal finances spent during the adventure and stay within daily spending budget.

Skills / Requirements for the Wear in the World interviewAvid golfer with a passion for golf and the adidas brandOutgoing personality, ability to easily talk on camera, and good public speaking capabilitiesSeeking extreme adventure and love of travelCompetitive natureMust be 18 or olderAvailable to travel the world from June 24, 2010 August 14, 2010Valid passport (Passport must be valid through February 2011)Legally authorized to work in the United States at time of application submissionThe two applicants selected for the interview process will be treated as temporary employees from June 14, 2010 until August 14, 2010 and will be paid at the rate of minimum wage.

*Please apply to the location nearest you, as this is a nation-wide job opening!

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