Field Marketing Consultant
Location: MA Boston
Total applied: 40
Job ID 10657 Position Type Full-Time Employee Company Name Houghton Mifflin Company Location Boston, MA Salary Unspecified Experience 2-5 Years Experience
Position Summary: Primary Responsibilities Develop and execute national and regional sales plans, including product positioning, target key adoptions, target market and customer segments, promote the list sales and communication strategy.
Visit campuses and work with reps to analyze curriculum, uncover needs and facilitate presentations to maximize sales opportunity and achieve quantitative sales goals.
Expand the nature and scope of collaboration with marketing and editorial groups to shape product and market development, market seeding, and mark launch plans.
Work with the national sales trainer and regional managers to develop discipline-training programs and train sales representatives on key products and technology and helping them understand and follow the national sales strategy.
Represent Houghton Mifflin at key national and regional conferences and the national sales meeting.
Requirements Requirements MA in Business, Marketing, Advertising, English, Developmental studies or other related field Sales experience required Publishing experience preferred but not required.
Strong presentation skills with proven track record of delivering successful presentation to an audience of 25+ people Computer skills: Microsoft Office, Microsoft Excel, Microsoft PowerPoint Good technical skills with proven ability to navigate the web, perform web research, and learn new technology programs easily.
Self-motivated Superior organizational skills Superior oral and written communication skills Superior analytical abilities Superior problem-solving abilities Ability to provide lucid and succinct status reports Must be willing to travel: January – May 2, 15 – 20 days/month, June – August 5, 5 – 10 days/month, October – December 15 – 20 days/month Must attend professional conferences Must attend National Sales Meetings Must attend List Strategy Meetings at Houghton Mifflin headquarters Must have driver’s license Skills Desired:
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